GM said the recently launched
Cruze sedan is on course to outperform the Cobalt it replaces. Chevrolet dealerships sold 5,048 units, around the same number of Cobalt’s GM sold a year ago, last month.
The Ohio-built
Cruze, in due course is expected to outsell the Cobalt. The
Cruze sits on dealership forecourts on average of 8 days before being driven away by the customer.
GM executives claim that the
Cruze is attracting a high number of young drivers, with more women buying the car. Roughly 22% of the early buyers were age 16-35 years old with more than 50% of buyers being women.
Chevy retailers report that the
Cruze is attracting Honda
Civic and Toyota Corolla owners.
